Kassy Cho
Kassy Cho is an award-winning journalist, strategist and pioneer of social-first news storytelling.
She helped transform Instagram into a platform for global journalism, laying the groundwork for how news is now created and consumed on TikTok and beyond.
As the founder and editor-in-chief of Almost, Kassy continues to push the boundaries of what meaningful, ethical, emotionally resonant news can be — reaching millions while centering truth, clarity and heart.
Her work has shaped the way a generation encounters the world — making complex global events visible, accessible and deeply human across platforms, communities and movements.
During her time at BuzzFeed News, Kassy transformed the @world Instagram into the platform's fastest-growing news channel, achieving over 1,500% organic growth in just over a year. Her stories have reached hundreds of millions globally, sparking conversations, shifts in perception and collective action.
Social Media Strategy
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Original Storytelling
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Campaigns
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Localization
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Social Media Strategy â—† Original Storytelling â—† Campaigns â—† Localization â—†
I’ve worked with
Today, through Almost and her strategic work with leading global organizations such as Amnesty International, Save the Children and the International Committee of the Red Cross, Kassy continues to redefine how digital storytelling and social media can inform, empower and transform the way young people engage with the world.
She works closely with young people — not just creating for them, but with them — through teaching, mentorship and Almost's newsroom, which is led and reported by young women of colour from around the world.
